We’ve rounded up the best deals on Apple products we’re seeing. Apple itself has historically offered Black Friday promotions. They often include an Apple gift card with purchase, sometimes a generous one, making them a viable option for shoppers looking to grab multiple Apple products. Students can also benefit from purchasing from Apple directly, as they’ve long offered competitive prices via the company’s .edu portal. However, we’ve historically found better pricing for everyday shoppers from other retailers, so we’d recommend looking out for sales on MacBooks, iPads, and Apple Watches from Best Buy, Costco, and Amazon. While Target and Walmart don’t sell MacBooks, you’ll be able to find sales on iPads and Apple Watches via those retailers as well.